Highvoltage Marketing http://www.highvoltagemarketing.com Marketing Information and Resources Sat, 22 Nov 2008 02:56:02 +0000 http://backend.userland.com/rss092 en Can Yahoo be saved? <IFRAME src="http://link... http://www.highvoltagemarketing.com/interactive-marketing-news/can-yahoo-be-saved/ Office Max revives viral victory As analysts offer grim outlooks for holiday spending, brands are once again turning to viral campaigns to drum up business and spread a little holiday cheer... http://www.highvoltagemarketing.com/interactive-marketing-news/office-max-revives-viral-victory/ BBDO loses Pepsi after 50 years BBDO Worldwide's relationship with the Pepsi brand has come to an end after nearly half a century, with the cola-maker naming TBWA/Chiat/Day as its North American agency... http://www.highvoltagemarketing.com/interactive-marketing-news/bbdo-loses-pepsi-after-50-years/ Cuban gets in trouble with Mamma <IFRAME src="http://link... http://www.highvoltagemarketing.com/interactive-marketing-news/cuban-gets-in-trouble-with-mamma/ Motrin gets no relief from mommy bloggers An ad designed to empathize with the aches associated with mothering turned into quite a pain for the makers of Motrin, who have since removed the ad following an overwhelming outcry from the mommy-blogger community... http://www.highvoltagemarketing.com/interactive-marketing-news/motrin-gets-no-relief-from-mommy-bloggers/ Are marketers hijacking social networks? Social networks may never develop into the ultimate advertising medium many expect them to be, according to Procter & Gamble's interactive chief... http://www.highvoltagemarketing.com/interactive-marketing-news/are-marketers-hijacking-social-networks/ SAG to meet with studios ... http://www.highvoltagemarketing.com/interactive-marketing-news/sag-to-meet-with-studios/ New group wants tighter tracking rules A new consumer advocacy group is launching to help form the standards for online data collection and privacy... http://www.highvoltagemarketing.com/interactive-marketing-news/new-group-wants-tighter-tracking-rules/ Instant messaging gets a facelift When Facebook's chat application launched in April, many felt it would be the beginning of the end for desktop instant messaging programs like AOL's AIM... http://www.highvoltagemarketing.com/interactive-marketing-news/instant-messaging-gets-a-facelift/ Mercedes connects with future millionaires Mercedes-Benz is reaching out to Generation Y with an exclusive online community meant to gather insight about a younger demographic of potential customers... http://www.highvoltagemarketing.com/interactive-marketing-news/mercedes-connects-with-future-millionaires/