Twitter report fuels interest at agencies
Wednesday, January 7th, 2009A new report from HubSpot on the “State of the Twittersphere” is fueling more interest in the text-driven platform, according to <A href=”http://www…
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Marketing news aggregator debuts
Wednesday, January 7th, 2009The newly launched MarCom website (mar…
Regulators take a critical look at the cost of SMS
Wednesday, January 7th, 2009As the popularity of text messaging continues to grow, so too do the fees that mobile carriers charge subscribers for the service…
Big pharma eyeing digital marketing push in 2009
Wednesday, January 7th, 2009The pharmaceutical industry is preparing to make a big push in the digital marketing space in 2009, according to a new survey from MarketBridge…
Pepsi marketing blitz underway in Times Square
Wednesday, January 7th, 2009Pepsi, long anchored to the slogan “the choice of a new generation,” is winding down a six-day blitz in New York’s Times Square that gives revelers the opportunity to broadcast personal messages during MTV’s New Year’s Eve coverage…
Majority of time spent online will be mobile by 2020
Wednesday, January 7th, 2009The mobile device will be the primary access point to the internet by 2020, according to a new study from the <A href=”http://www…
SinglePoint launches SMS and MMS ads for iTV
Wednesday, January 7th, 2009SinglePoint has launched a mobile ad marketplace for SMS and MMS, dubbed SingleBrand Ad Marketplace, that will tie in with its interactive TV business…
Agency discovers benefits of using Twitter as a focus group
Wednesday, January 7th, 2009In a short article for <A href=”http://adage…
Gawker Media sells Consumerist.com
Wednesday, January 7th, 2009Nick Denton has shed another blog from Gawker Media’s roster…
Brands tap into Times Square festivities
Wednesday, January 7th, 2009Ciroc vodka, the self-proclaimed “Official Vodka of New Year’s Eve,” is planning a big splash in New York’s Times Square to ring in the New Year…
